What is
PATTU?

PATTU (Sumerian; a field, ready to be cultivated) is a creative design studio specialising in museum and exhibition design. We create spaces that bring stories to life through carefully crafted content, visual design, and immersive experiences. We work across scales—from museum buildings and expansive exhibitions to finely detailed installations—integrating graphic design, art and architectural features, interpretive strategies, retail environments, and multimedia art direction. From concept to completion, we ensure every element works in harmony to engage visitors and spark curiosity.

With over 16 years of experience and more than 160 completed projects for museums, cultural institutions, and brands, we combine a deep understanding of the cultural field with the latest practices and technologies to deliver designs that are holistic, interconnected, and impactful.

Content is at the heart of our work. Our multidisciplinary team builds layered narratives that resonate with diverse audiences, encouraging exploration and discovery. We use storytelling to evoke emotion, provoke thought, and interaction to foster deeper understanding.

What sets PATTU apart is our integrated, hands-on approach. We don’t just design exhibitions—we shape multidimensional stories that inhabit spaces, creating experiences that stay with visitors long after they leave.

Team

Cem Kozar

Co-founder
M.Arch(PHD can.), ITU

Cem is an architect and co-founder of PATTU, specialising in the design of museums and exhibitions. His work begins with content—researching, developing, and structuring stories that form the foundation of each project.

Drawing on his architectural background, he transforms these narratives into spatial experiences where visitors can explore and connect with ideas. With 21 years of experience, he has worked on more than 160 projects for museums, cultural institutions, and brands.

Together with Işıl, he leads the creative process at PATTU, ensuring design, storytelling, and interaction are seamlessly integrated. He is also a frequent lecturer, tutor, and speaker at universities and cultural events.

cem@pattu.net

Işıl Ünal

Co-founder
Landscape Architect, IU

Graphic Designer

Işıl is a graphic designer and co-founder of PATTU, specialising in exhibition design and the visual language of museums. She develops the overall look and feel of each project, shaping both its spatial layout and its graphic identity so they work as a unified whole.

Her work also includes the design of books and exhibition catalogues, treating them as an important extension of the museum experience. With over 19 years of experience, she has worked on projects for museums, cultural institutions, and brands.

Together with Cem, she shapes the creative direction of each project, ensuring its visual identity, atmosphere, and content form a unified, engaging whole.

isil@pattu.net

Aysu Keten

Architect
Yıldız Technical University

aysu@pattu.net

Awards

İŞ BANK PROUDLY PRESENTS

GMK - Exhibition Design Award, 2018

Winner

ALL THAT IS SOLID

YAP MOMA/İSTANBUL MODERN 2015

Winner

FACULTY FOR PLURIPOTENT ARCHITECTURE

BUILDING FOR BOUWKUNDE, ARCHITECTURAL IDEA COMPETITION, 2009

Finalist, selected for the NAI exhibition.

OPEN OPERA

S.O.S İSTANBUL, ARCHITECTURAL IDEA COMPETITION, 2008

Winner
The competition, organized by Independent Architect’s Association of Istanbul
aimed to create alternative proposals for renewal of AKM theatre and opera
complex without demolishing it

RE-THINKING THE BORDERS

CELEBRATING CITIES, ARCHITECTURAL IDEA COMPETITION, 2007

National winner, international finalist.

THEATRE AS A LIVING PLACE

7th OISTAT THEATRE ARCHITECTURAL COMPETITION, 20077

Finalist, exhibited in Prague

Lectures and Workshops

23.08.2016

''How to design the museum of the 21th century?'', Soho House, İstanbul

23.10.2015

''Future of Cities'', Ourcities, Florence

15.10.2015

''Works on museums'', Kadir Has University, Istanbul.

09.09.2015

'' Design as a tool of communication, designer as a proactive agent'', Communicating the Museum 2015, Istanbul Archaeological Museums

11.04.2013

''Future of Citites'', #10kala Gelecek Tahayyülleri, Istanbul

13.11.2013

“Works”, TAK, Design Atelier Kadıköy, Istanbul

04.10.2011

''90: The destrusctions in Istanbul'', SALT Beyoğlu, Istanbul

Clients

MUSEUMS & GALLERIES

Borusan Contemporary
Depo
Erimtan Museum
Istanbul Archeaological Museums
Istanbul Modern
Koç University Research Center
For Anatolian Civilizations
MAXXI Rome
Moma PS1
Museum aan de Stroom, Antwerp
Oslo Kulturhistorisk Museum
Pera Museum
Pilot
Rezan Has Museum
Sadberk Hanım Museum
SALT
Sismanoglio Megaro
SOAS Brunei Gallery, London
Studio X
Topkapı Palace Museum
Türkiye İş Bank Museum
Türkiye İş Bank Paintings and Sculpture Museum
Türkiye İş Bank Museum of Economic Independence
Uzbekistan Historical Museum
V&A Museum
Zeyrek Çinili Hamam Museum

CULTURAL INSTUTITIONS
AND FOUNDATIONS

Antalya Metropolitan Municipality
Bilgili Art
Borusan Kocabıyık Foundation
Columbia Global Centers
Istanbul 2010 Capital Culture of Europe
Istanbul Foundation For Culture & Arts
Istanbul Metropolitan Municipality
Istanbul Research Institute
Kayseri Metropolitan Municipality
Koç Foundation
Konya Metropolitan Municipality
Muğla Metropolitan Municipality
Republic of Türkiye Ministry of
Culture and Tourism
VEKAM

ARCHITECTS AND ARTISTS

Arzu Nuhoğlu
DS Architecture
Emre Arolat Architecture
Erginoğlu-Çalışlar Architecture
Halil Altındere
Han Tümertekin
K Architecture
Tabanlıoğlu Architects
Tamer Yılmaz
Teğet Architecture

OTHER INSTITUTIONS

ASF Construction
Beymen
Bilgili Holding
Bodur Holding
Brooklyn Industries
Doğuş Holding
Dreamgames
Dsm Group
Emaar
Garanti Bank
İş Bank
Kale
Koç University
Lipton
Mavi
S360
Trendyol
Vitra
Yaşar Holding
Yapı Kredi Bank
Yıldız Holding
Yemeksepeti
212 Photography

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